Many will think that poorly prepared listings are a rare case, but unfortunately I rarely see listing photos that couldn’t be improved.

Home sellers count on real estate professionals to advise them on how to sell their homes the quickest, for the least hassle, and for the most money. Some agents are afraid to:

  • hurt feelings or make their sellers uncomfortable,
  • don’t want to spend the time needed to fully explain what needs to be done to prepare the home for sale,
  • lack faith in the ability of their seller to improve the property,
  • are naive on the nuances of home selling psychology and marketing at it’s finest,
  • underestimate the power of photos in his market where 90% of home buyers are shopping for homes on the internet!

Gotta love this example from a fellow blogger:

Via Alan May, Coldwell Banker Evanston Realtor®, Evanston Real Estate (Evanston Condos, Evanston Homes, North Shore Homes):

How do you prepare a home for a quick sale? YES, this is a property currently for sale on our MLS.  When it popped up on my screen it actually made me “gasp”.

Most properties could benefit from a decluttering, or a stager… but this property… I think it may be beyond staging or decluttering.  I think this one may call for an Exorcism.cluttered rooms will not attract home buyers

There isn’t a surface that doesn’t have “something” hanging on it, or from it.  There isn’t an uncovered surface. It’s literally a cacophany of colour and junk.

I can’t believe that the agent listing this property allowed these photos to be taken, let alone published on the MLS.

Perhaps, in defense of the agent, the place looked much worse before the photos and the agent thinks that NOW it looks so much better… “You should have seen the junk that she got outta this house!”Listing photos are the key to attracting home buyers

Do you think these photos show the property to its best advantage?  Do you think it does the property a good service, and will help it sell?how to stage a room for sale?

Yikes!!  It makes me think that Linda Blair must live here. As you cross the threshold, the walls will begin bleeding and a disembodied voice will quietly cry… “Get out” (oh, wait… that was the Amityville Horror).

Oh, well… they’re both appropriate here. I think this is enough to make the average stager cry.

 

Selling your home?  If your photos aren’t fabulous be prepared to have a lower selling price or a very long wait in this real estate market!


Margaret Oscilia Home Stager Salem OregonMargaret Oscilia is a Professional Home Stager serving Salem Oregon and surround areas who specializing in helping home sellers maximize their equity when preparing to sell.  Moving or improving? Creative Concepts and Contracting has the expertise to showcase your home’s full potential, stretch your budget, and maximize your time.

Professional Home Staging – Reliable Contractor Repairs – Beautiful Results!

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What is the best way to sell your home in a slow market? ABC News reveals Top Five Tips in this brief interview with Gary Keller, of Keller Williams.    No surprises here – but very well said!

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Now I disagree with Tip #5 — and so will most agents.  Chose a tech savy real estate agent who markets well on the internet.  It’s where 90% of buyers start to look for homes.

Moving or improving in Oregon? Creative Concepts and Contracting has the expertise to showcase your home’s full potential, stretch your budget, and maximize your time.  What can we do to help you today?

Contact Margaret Oscilia at 503-881-0886!

Professional Home Staging – Reliable Contractor Repairs – Beautiful Results!

View our website See our YouTube Videos Connect with us on facebook! Subscribe to our blog

We’ve all heard  “The most important factor of home selling?  Location Location Location!”

In our current real estate market – some agents will tell you the most important factor is PRICE, PRICE, PRICE!

Our experience tells us it’s location, condition and price!  As home sellers,

  • you can’t change your location.
  • You also can’t change the real estate market . . . or the competition.
  • You do want the best possible price for your home – but low enough to attract buyer as well.
  • One factor you can change is the impression your home makes on home buyers and if they can see themselves living there.  Can your home impress them enough so they are compelled to make that all important offer?

Take control of the factors you CAN change!  Basic home staging principles can take your home from “ho-hum” to “How much?”!

A vacant home is hard for buyers to visualize and statistically will not show as well as a well decorated home.

By having these rooms staged, buyers feel compelled to linger, are attracted to the home’s features and see the lifestyle this home offers!

Homes that are cluttered and disorganized cause buyers to notice the “stuff” in the home – and not the home’s best features!

Make each room appear spacious, light and bright.  This one had an offer in days – despite lots of competition!

Homes that are painted bold or custom colors sometimes are overlooked – on the internet and in person.

When painted a neutral color, a room’s architecture and features are more evident to home buyers.

One of the hardest aspects of preparing your home for sale is having an objective point of view and determining how best to showcase your home for potential buyers.  Lots of information is available about home staging principles, preparing to sell ideas and tips on the internet.  (Some that is valuable, and some that is not!)  The downside is that this information isn’t customized for your home and situation.

Utilizing a professional home stager will give you a fresh perspective along with prioritized and specific tips to make the job easier and more effective.  While buyers can be choosy with many properties on the market, the homes we have staged continue to be receiving offers and selling quicker than their competition!

By taking charge of the condition or your home, and showcasing it in the best way possible you can be confident you’ve done everything possible for the quickest and most successful sale!

Moving or improving in Oregon? Creative Concepts and Contracting has the expertise to showcase your home’s full potential, stretch your budget, and maximize your time.  What can we do to help you today?

Contact Margaret Oscilia at 503-881-0886!

Professional Home Staging – Reliable Contractor Repairs – Beautiful Results!

View our website See our YouTube Videos Connect with us on facebook! Subscribe to our blog